Sdeira Group and CERT Announce Strategic Partnership to Advance Workforce Development and Community Development
Abu Dhabi, UAE – Sdeira Group, a subsidiary of AD Ports Group’s Economic Cities & Free Zones cluster, has entered into a strategic partnership with the Centre of Excellence for Applied Research & Training (CERT) to develop workforce capabilities, strengthen technical competencies and safety standards, and support sustainable community development.
The collaboration reflects a strong integration between Sdeira’s vision for developing an integrated workforce and community ecosystem and CERT’s expertise in applied training, workforce capability development, and large-scale programme delivery. Both parties will design and implement targeted initiatives that respond to evolving market demands and future requirements, while supporting alignment with the UAE’s national priorities in human capital development, industrial growth, Emiratization, and economic diversification.
As part of the partnership, both entities will co-develop advanced training frameworks, digital learning solutions, and structured career pathways, enabling national and expatriate talent to develop their skills, advance professionally, and contribute effectively across key sectors, while enhancing productivity and competitiveness in support of the UAE’s industrial growth ambitions.
Mr Abdulaziz Bawazeer, Chief Executive Officer of Sdeira Group, highlighted: “At Sdeira Group, we view workforce development as a cornerstone of sustainable community growth. This partnership with CERT enables us to deliver high-impact training programmes that equip individuals with the skills needed to thrive in a rapidly evolving economy, while strengthening the industries and communities we serve.”
He added: “At Sdeira, we are proud to have this partnership with CERT, a UAE champion in delivering innovative solutions and programs for training and capacity building.”
This partnership is a part of Sdeira’s commitment to deliver integrated residential solutions that enhance the quality of life of its residents, as developing their skills and capabilities contributes to more integrated experience.
Mr Mohammed Gheyath, Chief Executive Officer of CERT, said: “This partnership represents a strategic step toward advancing new models for talent development, reflecting CERT’s advanced capabilities in linking applied training directly to the needs of key sectors. We focus on designing outcome-driven learning pathways that enable individuals to acquire high-value skills, enhance workforce readiness, and strengthen the competitiveness of the national economy.”
This partnership reflects a shared commitment to developing a future-ready workforce ecosystem that supports sustainable growth, strengthens sector competitiveness, and contributes to long-term economic value creation.